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한국호텔리조트학회> 호텔리조트연구> 직원의 Career Anchor(동기부여 및 필요)가 조직신뢰 및 경력유효성에 미치는 영향 연구 - 서울 및 캐나다 소재 특급 호텔 중심으로 -

KCI등재

직원의 Career Anchor(동기부여 및 필요)가 조직신뢰 및 경력유효성에 미치는 영향 연구 - 서울 및 캐나다 소재 특급 호텔 중심으로 -

A Study on the Effect of Career Anchor of Hotel Companies on Organizational Trust and Career Effectiveness

심영국 ( Shim Young-kuk )
  • : 한국호텔리조트학회
  • : 호텔리조트연구 21권4호
  • : 연속간행물
  • : 2022년 08월
  • : 145-161(17pages)
호텔리조트연구

DOI


목차

Ⅰ. 서 론
Ⅱ. 이론적 고찰
Ⅲ. 연구 설계
Ⅳ. 분석결과
Ⅴ. 결론 및 시사점
참고문헌

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초록 보기

Research on self-awareness of occupation has been conducted in the field of psychology in general companies, but there are not many specific studies in the hotel industry. Therefore, this study aims to investigate the relationship between organizational trust and career effectiveness in the hotel industry for self-awareness of jobs, that is, Career Anchor, and to seek effective management measures to increase the Career Anchor of employees. As a result of the analysis, first, Career Anchor's job stability has a positive effect on organizational trust and career effectiveness. Second, Career Anchor's work autonomy has a positive effect on organizational trust and career effectiveness. Third, the variable of Career Anchor's daily life has a positive effect on organizational trust and career effectiveness. The analysis of the results in this study may be generally natural results when we work in an industry or when we study academically. However, there are clearly few companies that actually thoroughly translate this into practice. It is always controversial by various internal and external corporate environments, including costs. However, as can be seen from the results of this study, what is certain is that the Career Anchor of employees who directly produce management performance is very closely related to organizational trust and career effectiveness.

UCI(KEPA)

간행물정보

  • : 사회과학분야  > 경영학
  • : KCI등재
  • :
  • : 격월
  • : 1598-7760
  • :
  • : 학술지
  • : 연속간행물
  • : 2003-2022
  • : 1166


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1호텔기업의 고객 무례행동, 구성원의 감정부조화, 소진 및 이직의도 간의 구조적 관계

저자 : 박종철 ( Park Jong-chul ) , 최현정 ( Choi Hyun-jung )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 5호 발행 연도 : 2022 페이지 : pp. 5-21 (17 pages)

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The purpose of this study is to test the structural relationships of customer incivility, emotional dissonance, burnout and turnover intention in the hotel industry. To accomplish the study goals, a field survey was conducted with the employees of deluxe hotels in Seoul area. The statistical tools to be undertaken in this research were frequency analysis, correlation analysis, confirmatory factor analysis and covariance analysis using the statistical package of SPSS(12.0) and AMOS(6.0). The results of this study could be summarized as follows; First, the customer incivility (the language and physical violence, destructive behavior, bad credit behavior) had a positive effect on the level of hotel employees' emotional dissonance. Second, the customer incivility (the language and physical violence, destructive behavior, bad credit behavior) positively affected the level of hotel employees' burnout. Third, the customer incivility (the bad credit behavior) showed a positive effect on the level of hotel employees' turnover intention. Fourth, emotional dissonance significantly enhanced employees' burnout. Fifth, emotional dissonance had a positive effect on employees' turnover intention. In the last chapter, the paper concludes with discussions and the managerial implications for the effective personnel policies.

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발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 5호 발행 연도 : 2022 페이지 : pp. 23-41 (19 pages)

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The purpose of this study was to provide the Effect of Satisfaction with Hotel non-face-to-face services on relationship continuity intention. Non-face-to-face services are also increasing in the hotel industry. In addition, this study derived results by conducting demographic difference analysis. As a result, all of the hypotheses of this study were found to be significant. Hotel non-face-to-face service quality, customer satisfaction, and relationship continuity intention all have a positive influence. The demographic T-TEST and ANOVA of the survey subjects were conducted to find out the differences according to characteristics. Based on previous studies that show that customer expectations and performance have a direct effect on customer satisfaction, an expanded EDT(Expectation- Disconfirmation Theory) was used. Therefore, this study provides academic and practical implications for hotel non-face-to-face service quality. For the purpose of this study, empirical analysis using SPSS was performed.

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3호텔 종사원의 자발적 서비스행동을 위한 리더의 펀리더십의 역할 - 라포와 감정반응을 중심으로 -

저자 : 이윤재 ( Lee Yun-jae ) , 김남곤 ( Kim Nam-gon ) , 신동진 ( Shin Dong-jin )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 5호 발행 연도 : 2022 페이지 : pp. 43-60 (18 pages)

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This study aims to verify the influence of employees' perception of their leader's fun leadership on rapport, emotional response and service behavior in the context of hotel organizations to present practical implications related to fun leadership. This study posited six research hypotheses based on relative literature, also established a research model with the six hypotheses. In addition, data obtained from 395 hotel employees working at five-star hotels in Seoul and the metropolitan area was used to test the postulated six hypotheses and the research model. The findings of this study, first, leaders' fun leadership in hotel companies has a positive and significant impact on rapport. Second, the study found that leaders' fun leadership positively and significantly influences emotional response. Third, the study found that leaders' fun leadership positively and significantly influences service behavior. Fourth, rapport positively and significantly affects emotional response. Fifth, rapport positively and significantly affects service behavior. Sixth, emotional response positively and significantly affects service behavior. The current study contributes to advancement of the hospitality, presenting the significant findings that fun leadership plays a crucial role in the human resources management for hotel organizations.

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4호텔 조직의 가치혁신문화가 지식공유와 서비스혁신행동에 미치는 영향에 관한 연구 - 특 1급 호텔 종사원을 중심으로 -

저자 : 임소이 ( Lim So-yi ) , 서원석 ( Seo Won-seok )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 5호 발행 연도 : 2022 페이지 : pp. 61-79 (19 pages)

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This study proposes a measure of value innovation culture for rapidly changing hotel organizations and conducts a study on how organizations with such organizational culture affect knowledge sharing and service innovation behavior. Therefore, this study summarized the theoretical background of value innovation, organizational culture, definition of value innovation culture, and value innovation culture, and selected Khanapuri's 'Framework to assess Value Innovation Potential of organization' and set the measurement items as two sub-items. In addition, through a theoretical review of knowledge sharing and service innovation behavior, the hypothesis was clearly defined and a research model was established to conduct a survey. As a result, members of an organization with a culture of value innovation are determined to constantly try to reach a consensus on innovative ideas, modify and supplement new ideas to work, try to share job information or knowledge within the hotel, and find new skills, tools, and intentions. Based on these research results, the direction of research tasks for future research was suggested along with theoretical and practical implications.

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5호텔기업의 ESG경영이 브랜드 자산과 관계지향성에 미치는 영향 - 브랜드 자산의 매개효과를 중심으로 -

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The purpose of this study is to verify the effective relationship between brand equity and relationship orientation of hotel's ESG (Environment, Social, Governance) management acknowledged by consumer since ESG management was recently emphasized in global. An online survey was conducted to guests who stayed at a five-star hotel. A total of 261 questionnaires were used for statical analysis by SPSS v.23 and AMOS v.23. The summary of results from this investigation is as follows. First, it was found out that hotel's ESG management positively affected perceived quality. Second, the hotel's ESG management was partially supported as the governance didn't affect brand recognition. Third, the hotel's ESG management was partially supported as the governance didn't have positive influence on brand image. Forth, hotel's ESG management didn't affect the relationship orientation as all of them were not supported. Fifth, it was analyzed that the brand equity was a mediating effect between hotel's ESG management and relationship orientation. This paper proposed an implication of brand equity and relationship orientation in hotel ESG management based on the research results.

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발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 5호 발행 연도 : 2022 페이지 : pp. 99-117 (19 pages)

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The purpose of this study was to investigate the relationship among Family-Friendly Organizational Culture, Work-Family Conflict and Burnout. For the purpose of study, 220 survey questionnaires were distributed among employees who are working for 5-Star Hotel in Busan area from 1st July, 2022 to 31th July, 2022. Due to the reliability of data, 17 samples were discarded and 203 samples were put to actual analysis. In order to accomplish the purpose of the study, the researcher conducted and analyzed by using SPSS Ver. 22.0 statistics package. The results of the study are as follows. First, Family-Friendly Organizational Culture which are consist of organizational time demands perceived career consequences managerial supports had significantly negative effects on work-family conflict and burnout. Second, Work-Family Conflict had significantly positive effects on burnout. This study shows that if a hotel company implements various family-friendly systems to maintain the work-life balance of its employees establishes a flexible working system so that employees can freely use it, and provides active support from supervisors and other organizations, Experience will reduce work-family conflict and burnout and increase work performance. For this, the introduction and implementation of the family-friendly system is important, but it is to form a consensus that the members of the organization are not affected by any negative effects in using the family-friendly system and to encourage them to actively use the system.

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This study empirically verified the causal relationship that healing, family, natural, and deviant motives have on LOHAS values, LOHAS image, and tourism behavioral intentions as LOHAS tourism motives in rural tourism. It suggests useful implications for LOHAS tourism in rural tourism. From June 5 to June 20, 2022, a total of 400 copies were distributed and 377 copies were recovered. Factor analysis and reliability verification were performed using SPSS 23.0 and AMOS 23.0 for 369 copies for which statistical analysis was possible. Structural analysis of covariance was performed to verify the proposed research hypothesis. The hypothesis test results of the study are summarized as follows. First, healing motives, natural motives, family motives, and deviant motives were found to have a significant effect on LOHAS values. Second, healing motive and family motive were found to have a significant effect on LOHAS image. However, it was found that natural motive and deviant motive did not have a significant effect on LOHAS image. Third, healing motives and natural motives were found to have a significant effect on tourism behavior intention. However, it was found that family motives and deviant motives did not have a significant effect on tourism behavior intention. Finally, it was analyzed that the LOHAS value did not have a significant effect on the LOHAS image.

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This study aims to verify the relationship between green self-image congruence, satisfaction, and Behavioral intentions verified in previous studies and to verify the structural relationship between all variables based on self-image congruence theory and the cognitive-affective-conative model. For empirical analysis, 249 samples were obtained from an online/offline survey for a month from June 5, 2022, for a month for customers who have visited the green hotel at least two times in the past year. Using IBM SPSS programs and IBM AMOS Ver.21 programs, the hypothesis was verified through demographic characteristics and confirmatory factor analysis, correlation analysis, and structural model analysis. The analysis results of the hypothesis test in this study are as follows. H2, H4, H5, H7, H8, H9, H10(a-c), and H11(a,b) have significant effect as supported. Especially H11b affective satisfaction has negatively significantly effect on sustainable consumption intention. But, H1, H3, H6, and H11c have no significantly effect as rejected. Through this analysis result, various aspects of eco-friendly behavior according to cognitive and affective satisfaction were verified and the relationship between different self-image congruence and satisfaction(cognitive and affective) was proved.

KCI등재

5호텔 예약 애플리케이션 선택속성이 이용자 만족도와 재이용의도에 미치는 영향

저자 : 이수희 ( Lee Soo Hee )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 4호 발행 연도 : 2022 페이지 : pp. 83-102 (20 pages)

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This study was conducted to analyze the impact of hotel reservation applications' selection attributes on customer satisfaction and revisit intention to provide useful marketing strategies. As making hotel room reservation by mobile applications has been widely spread, marketers want to develop the most fit ones for their customers. Online survey who used mobile application to make hotel reservation was conducted and 253 validated responses were analyzed to examine which factors made effectively impact on customer satisfaction and reuse intention. These results are based on research, and the outcomes are as follows: Price, contents quality, and system quality was positively influenced on customer satisfaction. Price, communication, and diversity was positively affected on customers revisit intention to application. According to the comparison among groups, above a group of fifties, most the their response score was lower than other groups. They gave especially low score in price, safety, satisfaction, and revisit intention. And customers use more online travel agency channels and gave higher score than direct hotel booking application. Also, customers who reserved 5 star hotels by application got more useful contents and felt safe in transaction than who reserved 1-3 star hotels. To make more customers satisfied and revisited, hotels and online travel agencies have to provide more enhanced experiences of hotel reservation application.

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6호텔종사원의 조직공정성 지각이 직무열의와 혁신행동에 미치는 영향 - 조직분위기의 조절효과를 중심으로 -

저자 : 김남곤 ( Kim Nam-gon ) , 신동진 ( Shin Dong-jin )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 4호 발행 연도 : 2022 페이지 : pp. 103-126 (24 pages)

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This study aims to examine the effect of organizational justice perceived by hotel employees' on work engagement, innovation behavior. In addition, The moderating effect of the organizational climate was verified in the relationship between organizational justice, work engagement, and innovative behavior. In order to achieve the research purpose, this study established a research model based on six research hypotheses derived from a theoretical review. Data was collected from 211 hotel employees' working at 4-star and 5-star hotels located in the area of South Korea. Due to the strengthening of social distancing, the survey was conducted in a way online. The findings are as follows: firstly, hotel employees' organizational justice positively and significantly affects work engagement. Second, the study found that interaction justice, distribution justice, and procedural justice positively and significantly influences innovative behavior. Third, work engagement positively and significantly influences innovation behavior. Fourth, the moderating effect examine the organizational climate was partially adopted in the relationship between organizational justice, work engagement, and innovative behavior. Based on these findings, the current study discusses practical suggestions regarding the importance of hotel employees' organizational justice.

KCI등재

7호텔 스테이케이션 이용자의 상황적 소비가치와 긍정적 감정, 심리적 행복감, 프리미엄 가격 지불의도 간의 영향 관계 연구

저자 : 유양호 ( Yoo Yang-ho )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 4호 발행 연도 : 2022 페이지 : pp. 127-143 (17 pages)

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This study focuses on the conditional value of hotel staycation consumers to examine how perceived conditional value influences consumers' positive emotions and psychological happiness. Further, it investigates how the positive emotions and psychological happiness experienced by consumers influences their willingness to pay premium prices. The samples of this study are consumers who stayed at seven five-star hotels selling staycation packages in Seoul, South Korea. Questionnaires were distributed from September 15 till August 5, 2022. A total of 272 questionnaires were collected, of which, 265 valid questionnaires were used for empirical analysis. Hypotheses were tested using SPSS WIN 27.0. First, study results showed that conditional value positively effects consumers' positive emotions and psychological happiness. Second, positive emotions and psychological happiness positively effects consumers' willingness to pay premium prices. Implications for practical marketing plans and strategies that can boost hotel staycations will be presented.

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8직원의 Career Anchor(동기부여 및 필요)가 조직신뢰 및 경력유효성에 미치는 영향 연구 - 서울 및 캐나다 소재 특급 호텔 중심으로 -

저자 : 심영국 ( Shim Young-kuk )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 4호 발행 연도 : 2022 페이지 : pp. 145-161 (17 pages)

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Research on self-awareness of occupation has been conducted in the field of psychology in general companies, but there are not many specific studies in the hotel industry. Therefore, this study aims to investigate the relationship between organizational trust and career effectiveness in the hotel industry for self-awareness of jobs, that is, Career Anchor, and to seek effective management measures to increase the Career Anchor of employees. As a result of the analysis, first, Career Anchor's job stability has a positive effect on organizational trust and career effectiveness. Second, Career Anchor's work autonomy has a positive effect on organizational trust and career effectiveness. Third, the variable of Career Anchor's daily life has a positive effect on organizational trust and career effectiveness. The analysis of the results in this study may be generally natural results when we work in an industry or when we study academically. However, there are clearly few companies that actually thoroughly translate this into practice. It is always controversial by various internal and external corporate environments, including costs. However, as can be seen from the results of this study, what is certain is that the Career Anchor of employees who directly produce management performance is very closely related to organizational trust and career effectiveness.

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9의료관광 유형이 의료 서비스가치 및 행동의도에 미치는 영향

저자 : 신형섭 ( Shin Hyung-sup )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 4호 발행 연도 : 2022 페이지 : pp. 163-182 (20 pages)

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The purpose of this study, the mediating effect of medical service value, behavioral intention, and medical service value of the type of medical tourism was analyzed. SPSS WIN on a 5-point Likert scale for domestic and foreign medical tourists from 10 general hospitals in Seoul. 326 copies (93.1%) of the 24.0 statistical analysis program were used as valid samples. As a result of empirical analysis, first, it was analyzed that medical tourism-type disease treatment, cosmetic/plastic treatment, and traditional treatment had a significant effect on the evaluation of medical service value, while recreational treatment did not. Second, the medical service value was analyzed to have a significant effect on the behavioral intention. Third, it was analyzed that medical tourism-type disease treatment, cosmetic/plastic treatment, and recreation treatment had a significant effect on behavioral intention, and traditional treatment did not significantly affect behavioral intention. Fourth, the medical service value, which is a parameter, was also found to be significant, and it was found to partially mediate the effects of disease treatment, cosmetic plastic treatment, recreation treatment, and traditional treatment, which are types of medical tourists. Therefore, it is judged that the higher the degree of recognition according to the individual attributes of medical tourists, the higher the perceived medical service value.

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10호텔서비스환경이 욕구해결과 자기효능감에 미치는 영향 - 매슬로우 욕구이론과 COVID-19를 중심으로 -

저자 : 김용남 ( Kim Yong-nam )

발행기관 : 한국호텔리조트학회 간행물 : 호텔리조트연구 21권 4호 발행 연도 : 2022 페이지 : pp. 183-194 (12 pages)

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The purpose of this study is to empirically examine the role of the hotel service environment in the relationship between the perceived need resolution and the self-efficacy and to present relevant implications, of Maslow's Need Theory and Pandemic's COVID-19 of Hotel Service Environment. First, as a sample hotel for this study, a 5-star K hotel was selected among hotels in the Yeouido area of Seoul. For the background, financial cost, time cost, and convenience of research were considered. Second, the response sample was Korean customers who stayed at least one night at this hotel between 2020 and 2021, during the catastrophic COVID-19 outbreak, and were specified in their 20s, 30s, and 40s. Third, the quota convenience sampling method was adopted as the sampling method. Fourth, the survey period and location were conducted from February 1 to February 28, 2022, respectively, in the breakfast room of the hotel. Fifth, a structured questionnaire was used for the survey, and a total of 150 effective samples were distributed, and 130 (87%) of the effective samples were used for analysis. Sixth, a 7-point Likert scale was adopted as the measurement scale. Seventh, for the measurement variables, 3 factors (4 questions for explanatory variables of hotel service environment, 5 questions for desire resolution, 4 questions for self-efficacy). Eighth, the analysis method used the SPSS 26 statistical program. Sample characteristics were approached by frequency analysis, validity evaluation by factor analysis and correlation analysis, reliability analysis by Cronbach's alpha coefficient, and hypothesis testing by regression analysis.

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