Though Korea has received attention through an exceptional economic growth and the big K-POP fever all over the world, its happiness level is not so high. Therefore, this research aims to find not only the Korean’ s condition of the happiness and unhappiness, but also the way to enhance their happiness. We collected various web data(89,127 cases from 2013/01 to 2014/12) through searching our own 26 keywords based on Alderfer``s ERG Theory. Also, we tried to analyze the subjects related to happiness and unhappiness by using LDA topic modeling. As the result, the condition of happiness and unhappiness were the top topics extracted from each field. We conducted the second detailed analysis based on the data of condition of the happiness and unhappiness which are the top topics of the previous analysis. From the second analysis result, we proposed several ways to enhance happiness from the perspective of government, corporate, family, education, social welfare.This paper is meaningful because it catches the condition of happiness and unhappiness based on a real web data as well as transform the data into the knowledge. Also, this paper provides the practical methods from the view from all walks of life that may enhance happiness and relieve unhappiness.