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베이커리 카페의 온라인 구전정보가 만족도 및 지속이용의도에 미치는 영향관계 - 만족도의 매개효과를 중심으로 -
Effect of Online Word-of-Mouth Information in Bakery Cafes on Satisfaction and Continuous Use Intention - Focusing on the Mediating Effect of Satisfaction -
최용환 ( Choi Young-hwan )
DOI 10.62532/khrc.2024.06.23.3.343

The purpose of this study is to verify the effect of emotional labor of bakery employees on job stress, the relationship between job stress and job burnout, and the mediating effect of job stress and job burnout. For the sample, 395 copies of bakery employees were used for the final analysis. As a result of the verification of the study. It was confirmed that the superficial and inner behavior of Hypothesis 1 had a positive (+) effect on job stress, the job stress of Hypothesis 2 had a positive (+) effect on job burnout, the job stress and turnover intention of Hypothesis 3 had a positive (+) effect on job burnout intention, and the job burnout of Hypothesis 4 had a positive (+) effect on turnover intention. Both job stress and the mediating effect of job burnout in Hypotheses 5 and 6 were found to have mediating effects. As a result of the study, it is judged that practical measures to provide appropriate working hours and breaks to restore job stress and job burnout of bakery employees are necessary. For example, it is necessary to support competency development that can give pleasure to employees who are not related to work, share job stress, job burnout, and self-achievement experiences that can lower job turnover intention in leisure time, and to recognize that it is necessary to have a break of your own.

Ⅰ. 서론
Ⅱ. 이론적 고찰
Ⅲ. 연구방법
Ⅳ. 분석결과
Ⅴ. 결론
참고문헌
[자료제공 : 네이버학술정보]
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