This paper reports on the synthesis of paraffin-based phase change materials (PCMs) designed for use in solar reflective paint (SRP) as a thermal energy storage (TES) medium. These PCMs are prepared using the sol-gel process and are encapsulated in silica. The focus of this research is to evaluate the suitability of these synthesized PCMs for efficient thermal energy storage within SRP applications. The obtained PCMs have nanometric dimensions, which make them well-suited for integration into paint formulations. The study also includes a thorough analysis of the chemical, thermal, and structural stabilities of these materials, confirming their applicability in solar reflective paint.