This study has been conducted for suggesting the accepting value and implication regarding the arts of dance in the field of advertisement. For the reasoning, the study analyzed the commercials titled 《Bounce, 2019》 for Apple Airpods 2 and 《Pantheon, 2019》 from LG Electronics Korea. A choreographer Yoann Bourgeois’s favorite components are known as the “Tentatives d’approches d’un point de suspension” which could be characterized as the combination of the gravity in a circus and contemporary dance movement. This “arts of suspension“ simultaneously brought the marketing impact on business by increasing product awareness and promoting the artist. The acceptance of dance in advertisements creates a new value and sensibility not by unilaterally taking advantages of it to the purpose of setting up the corporate brand images but by interacting complementarily together. If we consider the commercials as an effective means of artistic marketing, it could trigger the exploration and expansion of the arts of dance so that it could further form another type and progress this specific arts.