Based on the current curriculum, students learn the concept of fraction in the 3rd grade for the first time. At that time, fraction is introduced as whole-part relationship. But as the idea of fraction expands to improper fraction and so on, fraction as measurement would be naturally appeared. In that situation where fraction as whole-part relationship and fraction as measurement are dealt together, it is necessary for students to get experiences of understanding and exploring unit and whole adequately in order to fully understand the concept of fractions. Therefore, the purpose of this study is to analyze how to deal with unit fractions, how to implement activities to find the standard of reference from the part, and what visual representations were used to help students to understand the concept of fractions in elementary mathematics textbooks from the 7th to the 2015 revised curriculum. And we analyzed 60 3rd graders’ understanding of finding and drawing the whole by looking at the part. Several didactical implications for teaching the concept of fractions were derived from the discussion according to the analysis results.