The border of art and industry are being demolished by the appearance of computer, the multiple development of technology in field of multimedia, and the construction of global networks to combine lots of things in one. And thus they are leading the ages of transformation and development, creation and unity. Namely, the new interactive medias which were made out of the combination of computer and communication, take the lead of a future information-oriented society with the change of modem society. Website should be designed not to have too much time to express some pictures through the moderated inducement factor. Movement such as moving-image should be expressed in consideration of the tarnsmittion speed. Designer must not use too high techniques that let users install specific programms. Therefore, a careful plan and close examination should be followed in designing website. To conclusion, Effective adaption of visual inducement factors is essential if design of website turns a hand to activity of marketing. Thus, it is necessary that designers have active attitude and resolution to cope with a change in new circumstance. Also, they have to have a new understanding on the corporation, and an acceptable attitude to technical changes.