This article takes the feminist standpoint regarding women in sport, with which sport as a site for gender inequality has changed toward a site for gender equality and women's liberation. It reviews and critically analyses the phenomenon of gender inequality in sport. In spite of the increase of women's participation in sport, women's advance to higher hierarchy in sport organizations has been limited: only few sporting women are involved in higher power relations in sport. With the symbolic definition of sports coinciding with masculneness and manliness, the essences of sports have been distorted for man and against women: the image of sporting women is portrayed as 'de-athleticization' or 'non-sporting' rather than 'sporting' itself. To overcome gender inequality in sport, two constructive feminist alternatives to sport are suggested. One is for many sporting women to advance to the leadership positions in sport such as coaches, board members, and leaders with strong job qualification and rational feminist consciousness. The other is to emphasize 'performing more beautiful' as the most important essence of sport, considering that the application of power and speed highly depends upon the more beautifully harmonizing and balancing of body parts. The article prospects the social change toward gender equality through the structural and cultural changes of sport because sport can be an important social agent.