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18.97.14.90
한국어
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한국국제통상학회
국제통상연구
잠재적 흡수 능력과 외국인 합작기업의 해외 모기업 마케팅 지식습득
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잠재적 흡수 능력과 외국인 합작기업의 해외 모기업 마케팅 지식습득
Potential Absorptive Capacity and Acquisition of Marketing Knowledge from Foreign Parents in Korean IJVs
박병일 ( Byung Il Park )
한국국제통상학회
2010.06
국제통상연구
vol. 15 iss. 2
69-94(26pages)
UCI
I410-ECN-0102-2012-320-000845427
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잠재적 흡수 능력
마케팅 지식습득
외국인 합작기업
한국
Potential absorptive capacity
marketing knowledge acquisition
international joint ventures
Korea
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