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KCI 등재
여성 소비자의 식생활 라이프스타일에 따른 체중 조절 행위에 관한 연구
A Study on Weight Control Behavior by Female Consumers Eating Life Styles
한인경 ( In Kyung Han ) , 하애화 ( Ae Wha Ha )
UCI I410-ECN-0102-2012-590-001176230
* 발행 기관의 요청으로 이용이 불가한 자료입니다.

The study investigated the eating lifestyles of female consumers and whether they influenced weight control behavior. The findings of the study can be summarized as follows. First, the eating lifestyles of the subjects were presented four types: `active eating life pursuit type`, `safe economical type`, `gourmet type` and `passive negligence type`. In general, most cases were of the `passive negligence type`. Second, weight control behavior was analyzed according to eating lifestyle. The results of the analysis indicated that the female consumers of the `active eating life pursuit type` and `safe economy type` had high behavior levels in each aspect of weight control attitude, subjective regulation, perceived behavior control, and behavior intention. Third, the `gourmet type`, with a strong preference for taste, and the `passive negligence type`, with fewer eating considerations in general, showed weaker attitudes towards weight control and the recognition of pressure from people around them. As such, the level of consideration for food or eating was correlated with weight control. These findings impliedy that the more active, safer, and economical women are in their general eating style, the stronger they perceive weight control issues.

[자료제공 : 네이버학술정보]
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