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18.97.9.171
한국어
ENG
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한국리스크관리학회
리스크 관리연구
잠재고객 선호분석을 통한 지역별 및 상품별 판매전략
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잠재고객 선호분석을 통한 지역별 및 상품별 판매전략
The Region and Product Strategies Based on the Preference of Potential Buyers
정세창 ( Se Chang Jung ) , 안철경 ( Chul Kyung Ahn )
한국리스크관리학회
2004.06
리스크 관리연구
vol. 15 iss. 1
33-61(29pages)
UCI
I410-ECN-0102-2009-320-002780957
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방카슈랑스
직판채널
교차분석
상응분석
Bancassurance
Direct Marketing
Correspondence Analysis
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