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18.97.14.86
한국어
ENG
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한국축산경영학회
농업경영·정책연구
국산 고추의 명품화 전략과 그 시사점 -안동시 A 농협의 사례를 중심으로-
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국산 고추의 명품화 전략과 그 시사점 -안동시 A 농협의 사례를 중심으로-
The Prestige Product Brand Strategies and Suggestions on the Domestic Red Pepper A Case Study of Andong A Cooperative
이순석 ( Soon Seok Lee ) , 최칠구 ( Chil Koo Choi ) , 강진구 ( Jin Koo Kang )
한국축산경영학회
2004.09
농업경영·정책연구
vol. 31 iss. 3
496-513(18pages)
UCI
I410-ECN-0102-2009-520-002533370
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Prestige Product
Red Pepper
Competitive Power Strengthening
Planned Marketing Strategies
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