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한국소비자학회
소비자학연구
한국 기업의 텔레마케팅 도입 및 운용 현황과 소비자 반응
한국 기업의 텔레마케팅 도입 및 운용 현황과 소비자 반응
Telemarketing in Korea : Its Status and Consumers' Reaction
김주헌 (Joo Heon Kim)
한국소비자학회
1993.11
소비자학연구
vol. 4 iss. 2
113-129(17pages)
UCI
I410-ECN-0102-2008-320-001691302
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