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고려대학교 경영대학
경영논총
Determinants of Marketing Program Standardization : A Case of Foreign Affiliates in Korea
Determinants of Marketing Program Standardization : A Case of Foreign Affiliates in Korea
( Jang Rho Lee )
고려대학교 경영대학
1990.10
경영논총
vol. 33
85-102(18pages)
UCI
I410-ECN-0102-2009-320-006832361
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