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고려대학교 경영대학
경영논총
제품수명주기와 마아케팅 전략
제품수명주기와 마아케팅 전략
Product Life Cycle and Marketing Strategy
김오담 ( Oh Dam Kim )
고려대학교 경영대학
1978.07
경영논총
vol. 23
235-249(15pages)
UCI
I410-ECN-0102-2009-320-006827186
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