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한국패션비즈니스학회> 패션비즈니스

패션비즈니스 update

Journal of Fashion Business

  • : 한국패션비즈니스학회
  • : 자연과학분야  >  가정
  • : KCI등재
  • :
  • : 연속간행물
  • : 계간
  • : 1229-3350
  • : 2288-1867
  • :

수록정보
수록범위 : 1권1호(1997)~24권2호(2020) |수록논문 수 : 1,576
패션비즈니스
24권2호(2020년 05월) 수록논문
최근 권호 논문
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KCI등재

1테헤란 스트리트에 나타난 패션 아이템으로서의 히잡 연구

저자 : 김현서 ( Hyun Seo Kim ) , 김현주 ( Hyun Ju Kim ) , 나현신 ( Hyun Shin Na )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 1-16 (16 pages)

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Hijab as a symbol of women's oppression due to the opening and reform of Islamic State group, is becoming more diverse as younger generation begins to dress more freely than ever before, spreading the perception that it is a fashion item. In response, this research conducted a theoretical review about the history of hijab, various forms of hijab, and characteristics of hijab using relevant literature, media reports, and fashion media articles. As an empirical study, image-oriented photo data shared by Tehran Street Fashion from 2015 to November 2019 were analyzed separately by fashion majors into color, pattern, and hijab-making forms. According to the analysis, six different fashion images were categorized as romantic feminine, modern chic, natural elegant, classic formal, sporty casual and gorgeous ethnic. For Muslim women in the past, hijab was worn as a repressive and closed sense by the religious system. However, in modern times, it is a way to express one's style and ideas as a fashion item. It is also and a means to express one's thoughts and beliefs. Through aesthetic consideration of Hijab as a fashion item, it was found that it was a medium for freedom of expression and a medium for beauty and individuality.

KCI등재

2자치경찰제복에 나타난 조형적 특성에 관한 연구 -프랑스, 이탈리아, 스페인, 한국을 중심으로-

저자 : 안별 ( Byeol Ahn ) , 이영재 ( Youngjae Lee )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 17-31 (15 pages)

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The concept of municipal police is in contrast to the national police, which is in charge of the overall people. With increased localization, the need for a municipal police system is emphasized in each region. This study is intended to analyze the role of municipal police uniform considering the change in security from the national to the local level based on the introduction of municipal police system. The study investigators developed the concept of centralized national police system and decentralized self-governing municipal police system based on a literature review and Internet research. The investigators analyzed the design of municipal police uniform by reviewing the systems in several other countries. The results revealed specific formative features of municipal police uniform such as representative ambivalence, expression of visual language, manifest visibility, and reflection of regional characteristics. The municipal police uniform is adapted to changes in local government requiring a shift of awareness on to municipal police compared with the existing national police. The creation of a municipal police uniform enhances the efficiency of work by projecting a resident-friendly image, social support and cooperation, which play a huge role in illustrating the exemplary service to promote a stable and peaceful society locally.

KCI등재

3뉴트로 트렌드에 나타난 그래니 룩에 관한 특성 연구 -알레산드로 미켈레의 구찌 컬렉션을 중심으로-

저자 : 윤성아 ( Seongah Yun ) , 간호섭 ( Hosup Kan )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 32-43 (12 pages)

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The purpose of this study is to analyze the granny look of the new-tro trend via Alessandro Michele's Gucci collection and to provide a reference standard for future design developments by identifying the representation of the granny look. To analyze the new-tro trend and the granny look, basic concepts were analyzed through aesthetic and art books and the photographic data were collected through Internet sites. A total of 186 fashion images were considered as granny look by five clothing experts. The images were subdivided into silhouettes and items, materials, patterns, and colors to analyze the modeling factors and identify the intrinsic inner meaning based on the theory of Nostalgia. The analysis showed that the silhouette was expressed naturally without exaggeration or shrinkage. The thermosetting materials included fur, velvet, knit and quilted materials, while the colors showed raw and faded shades based on the use of natural colors. The patterns were mostly natural, such as flowers, leaves, and stalks, which were aimed at nature. The inner meaning of the granny look is based on the theory of Nostalgia, primarily because it is an emotional fairy tale and second, it reflected the sessions of nature. Also, it is a reinterpretation of the narrative. In conclusion, the academic and fashion industries need to understand the various emerging trends in accordance with the social and cultural backgrounds to derive a positive benefit.

KCI등재

4구찌의 알렉산드로 미켈레 패션 디자인에 나타난 로맨티시즘 미적 특성 연구

저자 : 김진영 ( Jinyoung Kim ) , 이영재 ( Youngjae Lee )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 44-59 (16 pages)

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This investigated the romanticism of Alessandro Michele who leads new trends in fashion industry as a creative director for Gucci. In this study, 307 women's wears exhibited by Alessandro Michele for 3 years in Milan collections from 2015 F/W to 2017 F/W are categorized according to the aesthetic characteristics of romanticism. Additionally, the five aesthetic features of Gucci's fashion design are an addition since the appearance of abnormally large size under the influence of postmodernism. The results based on the study purpose are as follows. First, the decoration makes the garments stand out by using fancy materials, splendid multicolor combination, applique embroidery and three-dimensional objects. Second, exotic style is expressed from an occidental perspective using Chinese traditional fashion or textiles, and exotic accessories. Thirdly, sensuality is manifested using see-through materials to emphasize women's breasts, or the beautiful and sexual expression of women's body. Fourth, the new creations are designed by combining contrasting elements, such as disparate materials and, different genders. Furthermore, traditional cultures like baroque and rococo, and the 1970's vintage looks inspires the creation of retro-style. Finally, the appearance of extremely large shoulders, silhouettes, and details of the human body can be explained with expansive tendency. The aforementioned results further suggest that diverse characteristics are expressed via reflection of contemporary art and trends.

KCI등재

5백미발효 화장품(Whitecrow)의 임상적 미백효과 평가

저자 : 손창규 ( Chang-gue Son ) , 장은수 ( Eun-su Jang ) , 이삼근 ( Sam-keun Lee ) , 방기정 ( Kee-jung Barng )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 60-67 (8 pages)

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This study evaluated the Skin Whitening effects of 'fermented-C.' for Atrium cosmetics using a single-arm clinical trial. Twenty female adults (mean age 42.1 ± 6.6 year) were enrolled, all participants used this cosmetic product on their face for 4 weeks. The change of brightness (L-value) was measured by spectrophotometer while subjective assessments were also obtained to find the participants opinions on whitening and their general satisfaction measured by a 5-point scale (5 for very satisfactory, 5 for satisfactory, 3 for moderate, 2 for unsatisfactory, 1 for very unsatisfactory). The participants were also questioned about any adverse effects by filling out a self-monitoring report. The average L-value increased from 62.55 ± 2.14 on day 0 to 63.22 ± 1.96 after 4 weeks corresponding to a 1.1% brightness improvement (p < 0.01). The average scores for subjective whitening and general satisfaction were better than moderate with scores of 3.6 ± 0.5 and 3.7 ± 0.7, respectively. No notable complaints were reported regarding any kind of adverse effects such as erythema, itching or burning. The clinical data collected in this study supports that fermented-C. from Atrium cosmetics has whitening potential in a safe Functional Cosmetics package.

KCI등재

6비건 패션의 범주와 실천 방안 모색

저자 : 배수정 ( Soojeong Bae )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 68-84 (17 pages)

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The purpose of this thesis is to suggest a Practical Plan for ethical consumption by reviewing the category of Vegan Fashion and investigating its Social Value of vegan fashion. This will be achieved through investigating the papers and official home pages of 13 selected Vegan Fashion brands. It was found that in terms of use of materials such as leather, fur and organic fibers the brands can be divided into three sections: fur-free, cruelty-free and perfect vegan. A Practical Plan is suggested based on the aspects of production, consumption, distribution and education. Firstly, the provider should be required to understand vegan materials deeply, it is also desirable for them to get vegan certifications. Secondly, the seller should also understand about vegan materials, and be able to explain this to consumers. The education from the seller is vital and the meaning of logos and associated contents used by the label should be clearly explained to consumers. Thirdly, the association of consumers, and fashion brands should cooperate to enhance the level of general understanding in society further, this should influence new laws, that address ethical issues regarding the use of fur in fashion. Environmental problem of the future might be reduced if the stakeholders in Vegan Fashion are cooperatively and actively trying to educate the general population and make Vegan Fashion popular and ethical consumption popular.

KCI등재

7동남아시아 무슬림 여성 의복의 패션화 연구 -인도네시아·말레이시아를 중심으로-

저자 : 이현영 ( Hyunyoung Lee ) , 박혜원 ( Heywon Park )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 85-99 (15 pages)

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The purpose of this study is to investigate the fashioning phenomenon of Muslim women's clothes and its significance for Islamic culture around Malaysia and Indonesia. The study examined the phenomenon of hijab, a cultural symbol of Muslim women, emerging as a 'fashion' rather than folk or religious costume, as well as its significance. As for methodology, the investigator reviewed research reports, previous papers, and literature studies home and abroad since 2010 and conducted an interview with seven female college students from Indonesia and Malaysia and one fashion editor from Malaysia staying in South Korea. The findings suggested that the high level of women's education and entry into society along with the Pop Islamic created an opportunity for hijab among Muslim ladies. The balance between religion and fashion leads to happiness among young Muslim women. Second, the modest fashion and global fashion retrends present a fashion culture and identify the diversity of aesthetic values around the globe. Finally, SNS and hijabista activities have promoted individual means of direction based on hijab to represent the identity of Muslims on SNS, they play an important role in the acceptance of global fashion and the fashioning and globalization of Southeast Asian Muslim clothes. The findings understanding of the consumers and markets of Muslim fashion related to global industries and contribute to the multicultural and diverse aspects of research and development in the field of apparel study.

KCI등재

8럭셔리 브랜드 루이 비통(Louis Vuitton)의 아트 콜라보레이션 특징과 의미 -2000년 이후 가방을 중심으로-

저자 : 김현정 ( Hyunjeong Kim ) , 박혜원 ( Hyewon Park )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 100-118 (19 pages)

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The purpose of this study was to identify the characteristics and meaning of collaboration with artists who have been with Louis Vuitton, focusing on bags, which are representative products of the luxury Louis Vuitton brand, -The research method was literature research and case studies. The theoretical study was based on previous studies and literature examine the concept and type in collaboration and to examine the trend in fashion and art collaboration. The case study was conducted after 2000 by collecting collaborative works between Louis Vuitton and artists based on their homepage, fashion information, and collection sites. Five artists and six artists(Sam Falls, Urs Fischer, Nicholas Hlobo, Alex Israel, Tschabalala Self and Jonas Wood), including Stephen Sprouse, Richard Prince, Takashi Murakami, Kusama Yayoi, and Jeff Koons, were analyzed for the art collaboration cases and contents that were conducted mainly on bags. This study found the following collaboration characteristics: first, classic image innovation: fun and lightness; second, deviating from the boundaries of fashion bags: the art of life, and third, building high-end luxury brand differentiation: scarcity and the introduction of authorism. It is expected that the basic data will be presented in the study of art collaboration design of fashion bags as well as academic data on the differentiation of luxury brands and the artisticization of products in the future.

KCI등재

9지역문화자원을 활용한 요식업 유니폼 디자인 개발 -여수,순천 지역을 중심으로-

저자 : 나현숙 ( Hyun-suk Na ) , 배수정 ( Soo-jeong Bae )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 119-135 (17 pages)

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The purpose of this thesis was to design and develop restaurant uniforms for Yeosu and Suncheon-City using local cultural resources by investigating the present situation of restaurant uniforms. The study was conducted through literature review and practical research on uniform designs. The practical research included investigating and analyzing the recent uniform designs of 60 spots in both cities and the preference of local cultural resources, finally suggesting eight restaurant uniform designs and four original samples. It was found that most workers in both cities wore shirts and pants or aprons as uniforms and also that the restaurant uniforms had many problems, such as poor designs, functionality, and the lack of local characteristics. According to these results, a design concept called 'Colorful Night Sea' was built for Yeosu using a design motive of a Yeosu Expo symbol, a Big-O Show shape, and Dolsan Gat flowers. For Suncheon-city, a design concept called 'A Rural Landscape' was built using a design motive of Nagan Eupseong and a field of reeds in Suncheon Bay. The restaurant uniform items included a top (shirt or blouse), pants, apron, and headdress in both cities. This study is meaningful as it helped improve the local image and economic situation, by proposing distinct uniforms designed by using local cultural resources.

KCI등재

10오브제를 활용한 패션 하우스의 런웨이 디스플레이에 관한 연구

저자 : 정민아 ( Minah Jung ) , 간호섭 ( Hosup Kan )

발행기관 : 한국패션비즈니스학회 간행물 : 패션비즈니스 24권 2호 발행 연도 : 2020 페이지 : pp. 136-153 (18 pages)

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In the second half of the twentieth century, fashion shows were a long-standing promotional medium and changed form and styles as times changed. In the past, if a model were on the stage simply to showcase a brand's work, the stage would have been transformed into a more active space, displaying various performances or seasonal themes combined with art. Then in the 2000s, there was an increasing number of instances when the global fashion industry of used figurative objet in organizing a fashion show's stage. In particular, because fashion shows require audience response and satisfaction, producing displays using objet is an effective marketing method. In the early 2000s, many brands were already introducing runway displays using objet, and these cases are expected to increase further in the future. This collection of 23 ready-to-wear models, which constituted the runway display, was by utilizing the objet more than five times from the 485 brands listed in Vogue's runway category. Based on our previous research, we classified the objet expressive characteristics as reproducibility, simplicity, non-artificiality, and fantasy. Among the 207 collections that we analyzed, the collection that utilized objet in its runway display had 170 circuits. Using objet in the runway display leverages visual language which allows one to communicate the season's concept, brand identity, and desired message more easily. Futhermore, it was spatially expressed to create feeling of satisfaction.

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